Creators@ SoftwareFolder | Customer Matters: Personas

Meet Trevor (Fintech Customer)
Trevor is a pleased customer, he relies on efficiency, accuracy and proactive relationships for his business

Meet Delaney (Project Manager)
Delaney is a project manager, and boy does she hate slackers. Fortunately, for most of the time, Delaney is very pleased with her team. And so are her customers.

Meet Sam (Technical Support)
Technical support. Always keen to help. If you ever need to automate, or anything else that sounds a little too technical, well, Sam’s the man…

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Meet Emily (Graphic Artist)
Artist Emily is quite an all-rounder really. From managing user experiences with aesthetic and captivating visuals to producing thought provoking and informative content. Emily enjoys making customers smile.

Creators@ SoftwareFolder | Customer Matters: Personas

Meet Keon (Designer)
Keon is always excited to take on new design challenges with a “Can do” attitude. Keon has a habit of making complicated things simple.

Creators@ SoftwareFolder | Customer Matters: Personas

Meet Penelope (Customer Support) Always excited to meet new people, it’s no wonder everyone relies on Penny for learning customer gripes and preferences.

Images Realized using NightCafé

Creators@ SoftwareFolder | Customer Matters: Personas

Name: Delaney
Occupation: Project Manager
Location: United States of America

Favorite Software: Freshdesk, Notion,

Delaney is not your typical project manager; she is a force to be reckoned with when it comes to leading and organizing teams. With a no-nonsense attitude towards slackers, Delaney ensures that projects are executed efficiently and effectively. Her dedication to delivering results is evident in the satisfaction of both her team and her customers.

Outside of her role as a project manager, Delaney has a range of hobbies and interests that contribute to her well-rounded personality:

  1. Fitness and Wellness: Delaney understands the importance of maintaining a healthy body and mind, especially in a demanding role like project management. She prioritizes her well-being by engaging in activities such as running, weightlifting, or practicing yoga. Staying physically and mentally fit allows her to tackle challenges with energy and focus.

  2. Continuous Learning: Delaney is a lifelong learner who constantly seeks new knowledge and skills. She may engage in online courses, attend workshops, or read books on various subjects, not just related to project management. Her thirst for knowledge helps her stay ahead of industry trends and find innovative solutions for her projects.

  3. Leadership Development: As a project manager, Delaney is committed to honing her leadership skills. She may participate in leadership programs, attend seminars, or join professional networks to enhance her abilities in motivating and guiding her team towards success.

  4. Travel and Exploration: Delaney enjoys exploring new places and immersing herself in different cultures. Traveling allows her to broaden her perspective, gain new insights, and bring diverse ideas to her projects. She seeks inspiration from the world around her and infuses it into her management style.

  5. Community Involvement: Delaney believes in giving back to the community and actively participates in volunteering activities. Whether it’s organizing charity events, mentoring aspiring project managers, or supporting local initiatives, she finds fulfillment in making a positive impact beyond her professional role.

  6. Personal Development: Delaney invests time in personal growth and self-improvement. She may engage in practices such as journaling, meditation, or attending personal development workshops. These activities help her maintain clarity, focus, and resilience in her demanding role.

  7. Networking and Professional Development: Delaney recognizes the value of networking and building professional connections. She attends industry conferences, participates in professional associations, and engages with like-minded individuals to stay updated on the latest project management practices and expand her professional network.

    Overall, Delaney is a dedicated project manager who values efficiency, effectiveness, and results. Beyond her role, she is a well-rounded individual with a range of interests and hobbies.

    Her commitment to fitness and wellness, continuous learning, leadership development, travel and exploration, community involvement, personal development, and networking showcases her drive for personal and professional growth. These diverse interests contribute to her success as a project manager and make her a dynamic and well-rounded individual.
Creators@ SoftwareFolder | Customer Matters: Personas

Name: Sam
Occupation: IT Specialist
Location: United States of America

Favourite Software: Motion

Meet Sam, the go-to person for all your technical support needs. With a passion for problem-solving and a natural inclination to lend a helping hand, Sam is always eager to assist.

Whether you need assistance with automation or any other technical challenge that may seem daunting, Sam is the expert you can rely on.

Beyond being a technical support professional, Sam has a range of hobbies and interests that contribute to his well-rounded personality:

  1. Technology and Gadgets: It comes as no surprise that Sam has a deep interest in technology. They stay up-to-date with the latest advancements, gadgets, and software. Exploring new technologies fuels their curiosity and passion for solving technical issues.


  2. DIY Projects: Sam enjoys hands-on activities and DIY projects. They may spend their free time tinkering with electronics, building computers, or experimenting with new software. This practical approach to problem-solving enhances their technical skills and creativity.


  3. Gaming: Gaming is not just a hobby for Sam; it’s a way to unwind and connect with others. They enjoy immersing themselves in virtual worlds and exploring the latest games. Their passion for gaming also provides them with insights into user experiences and troubleshooting common technical issues.


  4. Continuous Learning: Sam understands the fast-paced nature of the tech industry and the importance of staying updated. They actively engage in continuous learning through online courses, forums, and tech communities. This commitment to learning allows them to provide the most relevant and effective technical support.


  5. Music and Audio Technology: Sam has a keen interest in music and audio technology. They may play a musical instrument, experiment with sound mixing and editing, or explore the world of audio production. This passion for music and audio enhances their technical knowledge and problem-solving abilities.


  6. Community Engagement: Sam believes in the power of community and actively participates in tech forums and online communities. They contribute their expertise, share knowledge, and help others troubleshoot technical issues. This engagement allows them to expand their network and stay connected with the tech community.


  7. Travel and Photography: When Sam is not immersed in the technical world, he enjoys exploring new places and capturing moments through photography. Traveling provides him with fresh perspectives and inspiration, which he can bring back to his technical support role.


Overall, Sam is a dedicated technical support professional who is always ready to assist with any technical challenge.

His range of hobbies and interests, include technology, DIY projects, gaming, continuous learning, music and audio technology, community engagement, and travel and photography, contribute to his well-rounded personality.

These diverse interests not only enhance his technical expertise but also provide him with a well-rounded perspective and a creative approach to problem-solving.

Sam is the person to turn to when you need technical support, and his passion for helping others shines through in his work.

Creators@ SoftwareFolder | Customer Matters: Personas

Name: Emily
Occupation: Graphic Artists
Location: United States of America

Favorite Software: Affinity Suite, Luminar Neo

Emily is not just your average graphic artist; she is a well-rounded individual with a diverse range of interests and hobbies that contribute to her creativity and inspiration. 

From managing user experiences with aesthetic and captivating visuals to producing thought-provoking and informative content, Emily’s passion for design knows no bounds. But her interests extend far beyond the world of design.

When she’s not immersed in her artistic endeavors, Emily loves spending time outdoors, connecting with nature through activities like hiking, camping, and gardening. The beauty of the natural world fuels her creativity and provides her with a sense of peace and tranquility.

Emily is also an avid reader and writer, finding solace in the pages of books and expressing herself through her own written words. Literature opens her mind to new ideas and perspectives, influencing her designs in unique and unexpected ways.

Maintaining a healthy body and mind is important to Emily, which is why she prioritizes fitness and wellness. She regularly practices yoga, Pilates, and meditation, finding balance and clarity that translates into her design work.

Traveling is another passion of Emily’s. Exploring different cultures and places provides her with fresh inspiration and broadens her artistic horizons. She seeks out new experiences and embraces the diversity of the world, incorporating these influences into her designs.

Music and the performing arts also hold a special place in Emily’s heart. She appreciates the power of music and often attends concerts and plays an instrument herself. The connection between music and design resonates deeply with her, allowing her to create visually harmonious and captivating compositions.

Emily is not just focused on her own creative pursuits; she also has a strong desire to make a positive impact on the world. She actively volunteers her design skills for non-profit organizations and supports social causes that align with her values. Using her talents to give back to the community brings her a sense of fulfillment and purpose.

Also, it must be said, Emily has a love for food and culinary exploration. She enjoys trying new recipes, attending cooking classes, and experimenting with flavors and textures. The culinary world stimulates her senses and provides her with a unique perspective on design.

Overall, Emily is a multi-faceted individual with a wide range of hobbies and interests that contribute to her creativity and inspiration. Whether she’s immersing herself in nature, diving into a captivating book, practicing yoga, exploring new cultures, enjoying music, giving back to the community, or indulging in culinary adventures, Emily’s diverse range of interests enriches her design work and makes her a truly well-rounded artist.

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